Beginner Internet Marketing tools 101 - Part 3

Parts ONE and TWO have already been covered.  If you missed them, click the links in the text.  At this point, we can create a decent amateur internet business.  That is, you understand internet business, you can build a simple site, you can optimize that site, you can determine keywords and use them to structure your site, you can analyze the competition, and you can choose a reliable host for that site.  So your set right?  Wrong.  Well, partly wrong.  You could move forward, but you would be lacking some powerful tools.  Part 3 is going to serve you up those tools on a silver platter.

The Other Tools
Beginner Internet Tools 1-3 (development)
Beginner Internet Tools 4-6 (refinement)

Internet Tool Set # 7 (Marketing)
Pay per click AdWords Learning
Pay per click AdWords Help
Yahoo Search Marketing

Pay per click advertising for a website can be a great way to drive traffic to your site for cheap.  A lot depends on the keywords your site focuses on (read the guides in the links), but pay per click can be an inexpensive boost for site popularity.  As a website business owner, your initial main goal should be to get people to the site!

Internet Tool Set #8 (Search Engine Optimization)
SEOmoz Beginner's Guide to SEO
Simple BNET list
Finding Backlinks

Search engine optimization is the key to your website's long term success.  SEO is the art of optimizing your site for search engines, so they can easily read, report, and show your site.  After all, when people "google" your keywords you want them to see your site!  If you want to understand, I highly recommend the SEOmoz link.

Internet Tool Set #9 (Suppliers)
Alibaba - global trade.  Be CAREFUL
Small Volume
Global Sources

Your business will really take off as you cut costs by getting great suppliers.  You may have read my sad supplier story, and needless to say, BE CAREFUL!  That being said, a good supplier will make or break the business.

That concludes my Beginner Internet Marketing tools 101 course.  Ask yourself questions as you go through these tools, ask me those questions, and I will not know the answer (but I will find it).